Social Media is a Conversation

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Social media on the Internet is traditionally linked with websites like Facebook, Twitter, Technorati and Flickr. Lee White reminds us in the presentation named “Social Media is…”, posted on Slide Share, that conversations among human beings are conducted in a human voice. Lee also adds that “networked conversations are enabling powerful new forms of social organization and knowledge exchange to emerge”.

Social Media Is…

View SlideShare presentation or Upload your own. (tags: socialmedia enterprise2.0)

Facebook, MySpace, Xing, LinkedIn and Friendster are considered by many as the leading social networks for professionals. The survey below, posted by BuzzDash, checks which social networking site is most popular among its users.

Tagged as: Facebook, Flickr, Friendster, LinkedIn, MySpace, Slide, Social network service, Xing

mdangear

While the conversation is not organized and not controlled, it is possible to make sense of what is happening if you use the right tools: services like Disqus, Intense Debate, and then for corporations services like eCairn (which I use - www.ecairn.com) that allow a team of people to monitor but also engage with bloggers in a very efficient manner.
Companies are slowly getting it, the HP CMO was mentioning in a recent talk at a Marketing conference that he is no longer looking at channels (online or traditional media) to push message, but rather he is looking at the ecosystem and how to interact with it. Call it "Social Network Support" just like we are used to do "Customer Support" - similar concept except that the list of stakeholders is much longer now, because we are talking not just to customers but to anybody who cares to engage, and that includes partners and the public at large.

Social Media is a Conversation

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